Fashion-tech Startup MeTown and Slogk Sign Strategic Business Agreement

Slogk Partners with Fashion Tech Innovator Metown for Global Expansion

Slogk has signed a strategic partnership with the fashion-tech startup Metown to accelerate its global market entry.

This collaboration revolves around a shared vision: creating a sustainable ecosystem beneficial to fashion companies, consumers, and the environment alike. Both parties aim to jointly develop advanced technology-driven services and execute cooperative marketing initiatives.

Slogk operates a cross-border e-commerce platform, facilitating direct export and distribution of Korean consumer products to European markets, with headquarters in Seoul and a subsidiary in Paris. It is currently incubated at Korea SMEs and Startups Agency's 'KSC Paris' and at the renowned startup campus 'STATION F' in Paris. Slogk also previously showcased its fashion intermediary platform service, 'DANAYAD,' through a physical showroom located in Paris's trendy Marais district.

Metown is pioneering digital innovation in fashion retail through its AI-powered fashion tech hub 'EVOVA.' Founded by computer science experts holding advanced degrees, Metown offers cutting-edge neural rendering technology that rapidly digitizes clothing items, allowing users to view products interactively in 3D through their 'EVOVA 3D Showroom.' Additionally, Metown is developing the EVOVA fitting room solution, enabling visual assessment of sizes and fits online.

Both companies, currently part of the 14th Youth Startup Academy (Northern Gyeonggi), anticipate that their synergy will significantly boost the competitiveness and marketing effectiveness of Korean small and medium-sized fashion brands targeting French and broader European markets through Slogk’s global K-fashion platform, DANAYAD.